Spot: know who is slipping and why

See which clients are slipping before they cancel

Every client gets a live 0 to 100 health score built from the signals you already generate, with the reasons shown next to it.

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  1. 1

    Spot

    Know who is slipping and why

  2. 2

    Reach

    Get the right message to them, fast

  3. 3

    Prove

    See what actually came back

A client rarely cancels in one move. They stretch the time between visits, stop answering texts, or leave a lukewarm rating, and by the time the calendar shows a gap it is hard to win them back. MsgHealth reads those signals for every client and combines them into one score you can sort and filter.

The score draws on booking cadence compared with that client's own usual rhythm, ratings, no-shows, overdue invoices, spend trend, and email, text, and web engagement. The tone of their text replies is read on top of that, so a client who still books on time but has gone cold still shows up.

Each client also gets a churn-risk band, and the At-Risk Clients page ranks them by how much revenue is exposed, so you start your day with the few conversations that matter most.

What you get

  • Live 0 to 100 health score and a churn-risk band for every client
  • Booking cadence is judged against each client's own rhythm, not a fixed number of days
  • Ratings, no-shows, overdue invoices, spend trend, and engagement all feed the score
  • At-Risk Clients page ranks who to contact first, with revenue at risk
  • Score weights can be tuned to match how your business actually works
  • Scores refresh automatically as bookings, payments, and messages come in

Scores sharpen as clients build up visit history.

How it works

  1. 1

    Add your clients and history

    Import a client list with past visits, or start fresh. Scoring is more reliable once clients have a few visits on record.

  2. 2

    Scores build automatically

    Each booking, payment, rating, and message updates the client's score without any manual entry.

  3. 3

    Review who is slipping

    Open At-Risk Clients to see who crossed your threshold, and why.

  4. 4

    Reach out

    Send a win-back text yourself, or let Retention Autopilot draft it for you.

Frequently asked questions

Related features

Retention Autopilot

AI drafts personalized win-back messages for at-risk clients every week — you approve, edit, or let it send itself.

Revenue Attribution

A conservative, honest dollar figure tying automated outreach directly to bookings that actually happened.

Your next booking shouldn’t be their last.

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