This guide walks you through creating your account, adding clients, understanding health scores, and sending your first retention message — step by step.
Sign up at msghealth.net with your email address. No credit card is required. Every new account includes a 14-day full Pro trial so you can explore all features before committing to a plan.
There are three ways to populate your client list. You can import directly from your booking software (Square, Vagaro, Mindbody), sync from Google Calendar, or add clients manually one at a time. Most businesses are fully imported in under 5 minutes.
Every client receives a real-time health score between 0% and 150%. The score is calculated from their booking cadence, response patterns, time since last visit, and historical frequency. A score of 100% means the client is visiting exactly on their usual schedule. Above 100% means they're visiting more than usual — a great sign. Below 70% triggers an at-risk alert.
Go to Settings → Alerts to set the score threshold at which you want to be notified. The default is 70%, but you can lower it to 60% for a more selective alert or raise it to 80% if you want earlier warnings. You'll also choose whether alerts trigger an automated SMS, an in-app notification, or both.
Once an at-risk client is identified, MsgHealth can automatically send a personalized retention SMS. You can use the AI-generated template (recommended for first-timers) or write your own. The message includes the client's name, references their last service, and includes a rebooking link if you have one set up.
The Overview tab in your dashboard shows your average client health, revenue at risk, high-priority clients, and your overall rebooking rate. Check it daily to stay on top of client relationships. The Predictions tab shows AI-generated churn forecasts for the next 30 days.
14-day full Pro trial. No credit card required. Cancel anytime.
Create your free accountMost businesses complete the full setup in under 15 minutes. Importing clients from Square or Google Calendar typically takes 2–3 minutes. Configuring alerts takes another 5 minutes. The rest is automatic.
Not at all. MsgHealth is designed for busy service business owners, not developers. If you can use a smartphone, you can use MsgHealth. There's nothing to install — it works entirely in your browser.
Yes. MsgHealth supports direct import from Square, Vagaro, Mindbody, and Google Calendar. For any other software, export your client list as a CSV and upload it via Settings → Data Import.
Yes — health scoring works from the very first client. The algorithm adjusts to each client's individual booking pattern, so it's just as accurate for a business with 5 clients as one with 500.
MsgHealth is a fully responsive web app, meaning it works great on any smartphone browser. A dedicated iOS and Android app is on the roadmap for later this year.